AIMC and Integrity Marketing Group Join Forces in Landmark Deal

May 24, 2017

DALLAS, TEXAS — AIMC, LLC (“AIMC”) a national developer and distributor of Medicare Supplement products and Integrity Marketing Group, LLC, one of the largest independent distributors of life and health insurance products, today announced a landmark deal to join forces to better serve the growing Senior Market. Terms of the private transaction were not disclosed, but as part of the deal, AIMC’s owners will become shareholders in Integrity.

The combined business creates the nation’s leading independent distributor of life and health insurance products in the Senior Market, with over 120,000 independent agents and 250 full-time employees. It will be headquartered in Dallas, Texas with multiple locations including Atlanta, Georgia, Norfolk, Nebraska and La Crosse, Wisconsin.

“Integrating these two powerhouses creates an opportunity for everyone involved to do something very special, because the whole is definitely greater than the sum of its parts,” said Mike White, Chairman and CEO of AIMC. “I’ve never been this excited about what the future holds, because the culture and vision of both groups are perfectly aligned, enabling us to accelerate our execution.”


“It’s very rare to have two high-growth companies like AIMC and Integrity join to create a transformational organization,” added Bryan W. Adams, Managing Partner of Integrity. “We have been close friends with Mike White and his leadership team for a long time, and we realized that we could build something truly special if we all worked together. By combining the businesses, we have strengthened our position in serving the ever-expanding Senior Market,” continued Adams.

The combined company will produce over $650 million in annualized premiums. It is the clear leader in the Medicare Advantage, Medicare Supplement and Final Expense markets, helping more than 350,000 Americans plan for their important life and health insurance needs in 2017 alone.

“HGGC invested in Integrity with the intent of identifying similar market leaders to join the platform, and AIMC—the undisputed leader in the Medicare Supplement market—is the perfect business for this strategy,” said Steve Young, Co-Founder of HGGC and Chairman of Integrity. “This transaction positions us well to continue adding pillars that will further strengthen Integrity’s leadership position in the Senior Market.”

About Integrity

Integrity, headquartered in Dallas, Texas, is a leading distributor of life and health insurance, and provider of innovative solutions for wealth management and retirement planning. Through its broad partner network of agents and advisors, Integrity helps millions of Americans protect their life, health and wealth with a commitment to meet them wherever they are — in person, over the phone and online. Integrity’s proprietary, cutting-edge technology helps expand the insurance and financial planning experience for all stakeholders using an omnichannel approach. In addition, Integrity develops products with carrier partners and markets them compliantly through its nationwide distribution network. Providing best-in-class service to their clients and consumers is at the center of Integrity’s holistic approach to life, health and wealth protection. The company and its partners focus on helping families and individuals prepare for the good days ahead, so they can make the most of what life brings. For more information, visit

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