Christopher Cassidy serves as the Senior Vice President of Integrity Wealth, where he is inspired by and responsible for architecting the strategic convergence of health, life and wealth.
At Integrity Wealth, Chris leads the division’s strategy and growth, as well as advisor recruiting, enablement and solutions functions. The organization is uniquely positioned at the intersection of holistic financial wellbeing and he is energized by the firm’s distinct culture — a collection of world-class agents, advisors and leaders, the majority of whom share a background as entrepreneurs. He is committed to ensuring that Integrity’s purpose-driven advisors and teams are equipped with the technological capabilities and intellectual capital required to deliver comprehensive solutions that transcend traditional industry silos.
Chris’ leadership is defined by a specific purpose: the conviction that true wealth is not merely accumulated but stewarded. This professional philosophy is anchored in his own history of witnessing his family navigate the complexities of wealth. He recognized early that without empathetic, competent stewardship, financial success can become a source of complexity, rather than freedom. This drives his commitment to the industry — he builds platforms to empower families to preserve their legacy and wellbeing, aligning with the Integrity purpose of preparing families for the good days ahead.
This mission has fueled over twenty years of intrapreneurial success and transformational growth. Prior to joining Integrity, Christopher served as a pillar of leadership for the institution division at LPL Financial. There, he catalyzed growth for a national wealth management platform, architecting the “Wealth-as-a-Service” strategy that enabled financial institutions to capture significant market opportunities. His career is marked by an ability to simplify complexity and scale platforms, having previously held senior leadership roles at Wells Fargo, SunTrust (now Truist) and Bank of America (Merrill Lynch). In each tenure, he was recognized for forging robust partnerships across banking and wealth ecosystems to deliver superior client outcomes.
He will reside in the Dallas-Fort Worth area with his wife and their three sons. Whether leading or spending quality time with his family, Chris remains committed to the principles of preparation, teamwork and impactful stewardship.