For the past 30 years, Heartland Financial Group has successfully helped thousands of families prepare for the good days ahead. Now, Integrity is honored to come alongside the iconic agency as it begins a new chapter of service and growth. Based in the Kansas City area, Heartland delivers life, health and annuity products to the evolving senior market. The agency’s experienced and dedicated leadership team will tap into Integrity’s world-class insurtech platform to better serve agents and clients — and help more Americans make the most of what life brings.
As a leading Medicare-focused agency, Senior Planning Center has earned a stellar reputation and high retention through exceptional service. It’s an approach that makes the Maine-based firm a wonderful addition to the Integrity family. Access to Integrity’s platform of systems and resources will empower the Senior Planning Center team to build on their already proud legacy. The partnership offers a path to a more secure future for the agency and its clients — and a way for Integrity to holistically serve the life, health and wealth needs of even more Americans.